In the summer of 2011, Filmatography started the incredible journey of creating a Davidoff commercial advert.


6 months of creative writing, storyboarding, music composing and finally the project had come to life. The adventure began in Germany, crossing the border later to Switzerland to film several Davidoff factories, and the machinery involved in creating Davidoff watches, leather goods and pens.


Next the team flew to Italy to commence a boat scene with a beautiful Riva sports yacht powering across Lake Garda. The scenery was simply spectacular. Having feared the weather, it actually worked in the shoot's favour as the clouds hung low creating a lost moment in time and an unidentifiable location. Using a second boat and a helicopter they were able to provide the ultimate coverage.


The next day the tempo only increased driving to Switzerland to commence the car shoot with a classic Jaguar E type. The night before the shoot news came that the mountain pass intended for the shoot had been closed as large amounts of snow had fallen making it unsafe. This anxious moment lasted a total of five minutes as an even better location once used in a James Bond movie came to light.