The Swiss-Ukrainian entrepreneur Zino Davidoff was born on the 11th of March 1906 in Kiev, today’s capital city of the Ukraine. He spent his early childhood there, before his family emigrated to Geneva in Switzerland in 1911. After finishing his studies and receiving his baccalaureate degree he fulfilled his dream: he left on an extensive journey through South and Central America which would have a lasting impact on his life. After returning to Geneva in 1930, he took over his father’s business and led it successfully. Twenty-five years later his name was internationally renowned and his store had a list of prestigious and impressive clients including actors, writers and politicians. Turning the world into his playground, Zino Davidoff boundlessly embraced life, venturing cross continents and cultures in a life-affirming, never-ending quest for the best and the conviction that true luxury is experiencing beauty and the ultimate pleasure in every moment.

Davidoff is an invitation to explore the intense sensations of life.